Passiv is a tool I was introduced to via my online broker of choice, Questrade¹. As I mentioned elsewhere, Passiv’s main mission is offer an alternative to all-in-one ETF funds by automating trades to make sure your individual holdings support your overall target.

Anyway, Passiv is a nice add-on for me because it’s a way better way for me to see accounts for which my spouse has given me trading authority (it’s a real weakness of the Questrade platform). On one screen, I can see all the accounts in the retirement portfolio.

Anyway, since I use Passiv, I get the occasional email from them. Recently, they posted a blog called The Beginner’s Guide to Passive Investing which I think is a pretty good summary of my own approach to investing; it’s a pretty good article to share with a new investor, too. There’s lots we agree on:

• Saving is different from investing (my view here)
• Passive investing is the way to go (I own no individual stocks in my retirement portfolio)
• You don’t need an advisor. We disagree on why. For me, it’s because there’s all-in-one ETFs. For Passiv, it’s because there’s Passiv 😉
• Invest consistently, and without thinking. Pay yourself first.

They end the blog with a section called How Do I Start Investing?, which has a lot in common with an article I wrote called Ok, I’m ready to fire my advisor. What do I need to do? Let’s take a look at what I agree with and what I disagree with in that part of the article.

Open a Brokerage Account

Passiv seems to think there’s only two brokers out there, namely Wealthsimple and Questrade². Given that the Passiv platform supports direct connections to these two brokers, this is somewhat understandable. But make no mistake, there’s plenty of other options out there. And what’s right for your neighbour may not be right for you. What broker to use will depend on a bunch of factors, and I talked about some of them here.

Set up Your Accounts

Yup, that’s something you need to do. I broke it down in some detail over here, since I switched brokers earlier this year. Since the target audience is new investors, non-registered accounts don’t get a mention here, but for many long-term investors, a non-registered account ends up being part of the mix. And RRIFs, of course.

Choose Your Investments

Passiv doesn’t have any use for all-in-ones (aka asset allocation ETFs) since that’s kinda core to what they offer. So while their recommendations are sound if you want to buy into the five funds they recommend³, it’s more complicated than it needs to be. For me, it’s a two-step process

• Figure out your risk profile
• Buy the all-in-one ETF that matches it. All-in-ones are offered by many companies, here’s a list I put together. (TD is currently the low-cost winner, incidentally).

Set up Passiv

It’s of course a bit self-serving, but a tool like Passiv is quite useful to track your allocations if you choose not to use an all-in-one. Or you can use a spreadsheet like I do.

Fund Your Account

If you’re transferring from some other financial services provider expect a lot of form filling. I documented some of the issues with transfers in a general sense here and specific to the RRIF holder here.

Buy Your Investments

No argument here; if you don’t actually invest, your money is just sitting idle. If you buy an all-in-one ETF, that’s one trade per account.

Automate and Chill

Yes, Passiv can in fact do trades on your behalf. (That’s an upcharge, though). A Passiv-run portfolio is possible⁴. All-in-one ETFs are also automated, since part of what they do is periodically rebalance their holdings automatically. In retirement, automation seems difficult. There’s a lot of steps to get paid.

In conclusion

Passiv’s blog is an excellent primer on how to get started; feel free to share it with your kids, colleagues and relatives. Just be aware that it promotes the Passiv approach which, if followed to its logical conclusion, requires a subscription to Passiv Elite — worth it, if that’s the direction you prefer.

1. Like most online brokers, Questrade is good at some things, not so good at others. You can read my review here. ↩︎
2. They are both fine providers; I have accounts at both. And QTrade too, but that should be done by the end of 2025. Anyway, buying and holding ETFs is offered by all Canadian brokers. No need to limit yourself to just these two. ↩︎
3. Three equity ETFs for the Canadian (VCN), US (VFV), and International markets (VDU) and two bond ETFs covering the Canadian (VAB) and US (AGG) markets. Before I retired, I had a similar approach, but chose different ETFs. In retirement, I chose to simplify. ↩︎
4. Be mindful that trades executed in non-registered accounts generally have tax implications. ↩︎