Tag: questrade

Online brokerage promos: when does the gravy train end?

RobH3 Comments

Online brokers are busily throwing money around to attract new customers; a quick search reveals many active promotions as I write this from Webull Canada, RBC, TD, QTrade, Wealthsimple….All of it has a bit of “if this seems too good to be true, it probably is” flavour to it.

I asked this same question on Reddit and the consensus seemed to be that this is the new normal in the online brokerage world, just like it’s normal for telcos/cablecos/ISPs to throw around big discounts in order to steal customers from one another.

But yet, I feel a little uneasy how money for nothing has become the norm. For DIY investors like me, it’s hard to see how my providers make any money off of me. I did a bit of research into the best proxy I could think of…Robinhood.

As I mentioned in a previous post, Robinhood is now part of the S&P 500 lineup; this is no fly-by-night company. Their quarterly results are public, and it was quite illuminating. Robinhood’s most recent quarter’s results are shown below.

Robinhood revenue sources: Source Robinhood Q2 2025 Earnings Presentation

So it looks pretty straightforward; revenue is coming from three sources, and their average revenue per user (ARPU) is a pretty healthy $151 dollars. Let’s look a bit further:

  • Transactions: Options trading and Crypto trading make up the bulk of the revenues here, but roughly 15% of their transaction revenue comes from basic equity trades ($66M in Q2’25).
  • Interest: a large chunk of this is interest made from margin ($114M in Q2’25), but a growing percentage comes from credit card interest charges.
  • “Other”: not elaborated further, but it’s small, so we can ignore it. Perhaps this accounts for the revenue from their 3.5M “Robinhood Gold” subscribers1

The transaction revenue was surprising to me since equity trades are free on Robinhood, yet they are still finding a way to make money. Further reading indicates that the exchanges are sharing some of their bid/ask spread revenue with Robinhood, which seems like a win/win/win: Robinhood makes a tiny bit of revenue on each trade, the exchange gets more volume which allows them to make more spread revenue, and the customer gets free trades2.

Robinhood transaction revenue: Source Robinhood Q2 2025 Earnings Presentation

So, assuming the Wealthsimples and Questrades of the world are following Robinhood’s lead, they are making money off of me every time I place a trade. (Sorry, I don’t trade options, I don’t trade crypto, I don’t trade on margin, and I don’t run a balance on any credit card I use). Since switching to Questrade (and getting free trades) I can tell you that my own behaviour has changed; I have always hated seeing non-productive cash in any of my accounts, and so with free trades, I can freely buy one share of something to clean up the last dribs of cash I may have in any given account. My “getting paid in retirement” strategy also requires a monthly flurry of trades (see the details here).

All this to say I feel less uneasy about the free money being thrown around; Canada’s online brokerage community seems to be following a successful playbook:

  • Get lots of customers, even if you have to pay them to get on board
  • Expand your offers, especially profitable offers, and entice as many of your army of fans to use them (crypto, margin trading, options trading, credit cards, subscription offers)
  • Invest just enough in your platform to not lose too many clients; switching online providers can take a lot of work (I know, I did it: read more here)

So my advice is to absolutely take advantage of the free money out there and enjoy the gravy!

  1. Perhaps serving as the inspiration for Questrade Plus? ↩︎
  2. Not everyone thinks this is a great idea ↩︎

Tracking Norbert’s Gambit Costs with Questrade

RobH5 Comments

Since I hold a fair amount of USD in my retirement portfolio and most of my expenses are in CAD, I do have to convert between the two worlds from time to time. Most of the time I’m converting USD to CAD, but because of higher US interest rates, I’ve recently converted some CAD into USD to take advantage of that fact and earn a little more money on my cash positions1. My normal way of dealing with this conversion is using Norbert’s Gambit, which I’ve talked about here and here.

Anyway, I’ve decided to keep track on what these movements are costing me using my current broker of choice, Questrade. The answer is not quite as straightforward as you might think.

Fixed Cost

With Questrade, a journaling2 fee is charged every time you do the Gambit. This costs $9.95 plus HST for a total of $11.24, always charged in Canadian dollars. If you choose to subscribe to Questrade Plus, then your monthly fee covers these costs. I’ve done the Gambit twice this year, with one more planned in the 4th quarter. So for me, the cost of journaling is a pay-as-you-go cost. This cost is the same whether you are journaling one share or 10,000 shares, so larger transactions are better here.

Variable Cost: Changes in USD/CAD rate

Performing the Gambit using Questrade takes several business days. The foreign exchange rate moves all the time, so by the time you complete the conversion, the rate has almost certainly changed from when you started the process. Sometimes this works in your favour, sometimes not. Most of the reading I’ve done suggests you ignore this variability, since over time it should even out. For kicks, I’m tracking it.

Variable Cost: Buying and Selling DLR/DLR.u

Any trade you do has an inherent cost, even if you pay $0 commissions3, as I do. That cost is buried in the bid/ask spread. You may have noticed this at work immediately after completing a trade — it almost always seems that the market value of what you just bought is a little lower than what you just paid4. This variable cost is buried, but can be estimated by looking at the average bid/ask spread of DLR, which is featured on its fact sheet. It’s currently stated to be 0.07% when buying/selling DLR and 0.1% when buying/selling DLR.U5 . So, on average, you will sustain a total 0.17% cost when doing the Gambit. But I must reiterate — this cost is buried in the actual price per share you get when buying/selling DLR. Now, I actually paid very close attention to the bid/ask pricing last time I did the Gambit and I paid about half that rate but that’s all down to things like the volume of trading on the day, how many shares you’re moving and a whole bunch of other things that I don’t fully comprehend.

Anyway, here’s my tracking table that I’ll update as I do more of these trades:

Some definitions are in order:

  • DLR Buy: date upon which DLR (or DLR.u) was purchased.
  • DLR Sell: date upon which DLR (or DLR.u) was sold. There’s a lag because that’s how long Questrade takes to complete the journaling request. Seems like it’s 3 business days.
  • USD: The USD value of DLR bought or sold as reported by the trade confirmation6
  • CAD: The CAD value of DLR bought or sold as reported by the trade confirmation7
  • Effective rate: divide the previous two columns to come up with a USD in CAD rate8
  • Spot Rate on BUY/SELL date: daily average exchange rate9 as reported by the Bank of Canada
  • Target currency: what we end up with, USD or CAD. It’s the opposite of what we start with
  • Ideal in target currency: This is a calculation that takes the starting currency and applies the spot Rate on the DLR buy day to come up with the target amount. The ideal would be what you would have gotten if you had access to a no-cost conversion on the day you decided you wanted it.
  • Net Cost subtracts either the USD or CAD column from the ideal amount. If it’s negative, it means the foreign exchange rate moved in our favour between the buy and sell dates. Net Cost is given in the target currency.
  • Journal fee is charged by Questrade
  • Total cost adds the journal fee and the net Cost and converts everything to CAD using the spot Rate on the buy day. If it’s negative, we actually made money doing the conversion.
  • % cost takes total cost and divides by the CAD column

If you want a comparative cost, a typical broker charges 1.5% of the amount changing hands. Looks like I’m doing far better than that so far!

  1. And by “cash” I mean either ICSH or ZMMK, which are ultra-short-term bond funds denominated in USD and CAD, respectively. They are both featured as ETF All-Stars. ↩︎
  2. “Journaling” is the technical term for moving an interlisted stock/ETF from the CAD side to the USD side of your account or vice versa. ↩︎
  3. An attractive feature of Questrade, among others ↩︎
  4. This effect is often masked by the volatility in the asset you’re buying, but when you buy very stable priced assets like ZMMK or ICSH or CASH it becomes quite noticeable. ↩︎
  5. And 0.07% happens to be one cent divided by the current DLR Canadian price of $14.12. And 0.1% happens to be one cent divided by the current DLR.u price of $10.24 USD. ↩︎
  6. And thus includes the bid/ask spread ↩︎
  7. And thus includes the bid/ask spread ↩︎
  8. And 1/effective rate gives you CAD in USD ↩︎
  9. And this is an approximation since the rate changes throughout the day ↩︎

Cautionary Tale: Staying safe as a DIY Investor

RobHLeave a comment

A recent Globe and Mail article featuring a Questrade client who lost $70k from their investment account due to unauthorised access caught my eye. The article is behind a paywall, but I’m a subscriber and can gift you a link if you’re curious1.

This didn’t seem like a garden-variety incident; the victim seemed reasonably well-educated concerning cyber-security best practices, and the hack may have involved a compromised device. But there are steps we should all take to make it harder to fall victim to an attack.

Use Strong, Unique Passwords2

Don’t reuse them. Don’t think that by adding a random character to an existing password buys you safety. The best way to avoid reusing passwords is to not know any of them. You do this by using some sort of password manager3 that can generate long and complex passwords. Even a notebook in a locked cabinet is better than using “password”4.

Use Two Factor Authentication (2FA)

Most online brokers have some sort of two factor authentication you can enable, but it may not be mandatory. Turn it on. This is a second step added after you enter your password to make sure it’s you, since it’s based on something you have. Most brokers I’ve dealt with use SMS as a 2nd factor, but both Questrade and Wealthsimple offer the use of a separate authenticator app like Google Authenticator, Microsoft Authenticator, or Apple’s Passwords app. I prefer authenticator apps because they work with or without cell phone coverage. And the experts don’t much like SMS as an authentication method because it’s not that difficult to hack for the determined criminal.

Don’t “trust” devices

While it will considerably speed up the login process to your online broker if you “trust” a given device, I never do this. Trusting a device typically does things like render 2FA unnecessary, which becomes very dangerous indeed if the device itself has somehow become compromised.

Know how to contact your provider over the phone

Store their contact number so you can call them directly if you are at all suspicious of anything. This is far safer than absent-mindedly clicking a link received in an email or text message. And if you do get a call/voicemail from your provider, follow up quickly.

Add a Trusted Contact Person (TCP) to your account

The TCP is someone your provider is authorised to call if they have concerns about your account. I don’t know under what circumstances “concerns” are raised, but having one seems to me a better idea than not having one. A quick primer on TCP here. Your broker will have a process by which they can add a TCP, take advantage of it.

Got other tips for staying safe while investing? Drop me a line!

  1. Just drop a line to comments@moneyengineer.ca. ↩︎
  2. Or, if supported, use passkeys instead; I don’t know of any Canadian broker using them. ↩︎
  3. I use Apple’s native Password app but in my working life used Bitwarden. ↩︎
  4. The 4th most common password used, findable by brute force methods in less than a second, per https://nordpass.com/most-common-passwords-list/ ↩︎

Passiv guide to investing

RobHLeave a comment

Passiv is a tool I was introduced to via my online broker of choice, Questrade1. As I mentioned elsewhere, Passiv’s main mission is offer an alternative to all-in-one ETF funds by automating trades to make sure your individual holdings support your overall target.

Anyway, Passiv is a nice add-on for me because it’s a way better way for me to see accounts for which my spouse has given me trading authority (it’s a real weakness of the Questrade platform). On one screen, I can see all the accounts in the retirement portfolio.

Anyway, since I use Passiv, I get the occasional email from them. Recently, they posted a blog called The Beginner’s Guide to Passive Investing which I think is a pretty good summary of my own approach to investing; it’s a pretty good article to share with a new investor, too. There’s lots we agree on:

  • Saving is different from investing (my view here)
  • Passive investing is the way to go (I own no individual stocks in my retirement portfolio)
  • You don’t need an advisor. We disagree on why. For me, it’s because there’s all-in-one ETFs. For Passiv, it’s because there’s Passiv 😉
  • Invest consistently, and without thinking. Pay yourself first.

They end the blog with a section called How Do I Start Investing?, which has a lot in common with an article I wrote called Ok, I’m ready to fire my advisor. What do I need to do? Let’s take a look at what I agree with and what I disagree with in that part of the article.

Open a Brokerage Account

Passiv seems to think there’s only two brokers out there, namely Wealthsimple and Questrade2. Given that the Passiv platform supports direct connections to these two brokers, this is somewhat understandable. But make no mistake, there’s plenty of other options out there. And what’s right for your neighbour may not be right for you. What broker to use will depend on a bunch of factors, and I talked about some of them here.

Set up Your Accounts

Yup, that’s something you need to do. I broke it down in some detail over here, since I switched brokers earlier this year. Since the target audience is new investors, non-registered accounts don’t get a mention here, but for many long-term investors, a non-registered account ends up being part of the mix. And RRIFs, of course.

Choose Your Investments

Passiv doesn’t have any use for all-in-ones (aka asset allocation ETFs) since that’s kinda core to what they offer. So while their recommendations are sound if you want to buy into the five funds they recommend3, it’s more complicated than it needs to be. For me, it’s a two-step process

Set up Passiv

It’s of course a bit self-serving, but a tool like Passiv is quite useful to track your allocations if you choose not to use an all-in-one. Or you can use a spreadsheet like I do.

Fund Your Account

If you’re transferring from some other financial services provider expect a lot of form filling. I documented some of the issues with transfers in a general sense here and specific to the RRIF holder here.

Buy Your Investments

No argument here; if you don’t actually invest, your money is just sitting idle. If you buy an all-in-one ETF, that’s one trade per account.

Automate and Chill

Yes, Passiv can in fact do trades on your behalf. (That’s an upcharge, though). A Passiv-run portfolio is possible4. All-in-one ETFs are also automated, since part of what they do is periodically rebalance their holdings automatically. In retirement, automation seems difficult. There’s a lot of steps to get paid.

In conclusion

Passiv’s blog is an excellent primer on how to get started; feel free to share it with your kids, colleagues and relatives. Just be aware that it promotes the Passiv approach which, if followed to its logical conclusion, requires a subscription to Passiv Elite — worth it, if that’s the direction you prefer.

  1. Like most online brokers, Questrade is good at some things, not so good at others. You can read my review here. ↩︎
  2. They are both fine providers; I have accounts at both. And QTrade too, but that should be done by the end of 2025. Anyway, buying and holding ETFs is offered by all Canadian brokers. No need to limit yourself to just these two. ↩︎
  3. Three equity ETFs for the Canadian (VCN), US (VFV), and International markets (VDU) and two bond ETFs covering the Canadian (VAB) and US (AGG) markets. Before I retired, I had a similar approach, but chose different ETFs. In retirement, I chose to simplify. ↩︎
  4. Be mindful that trades executed in non-registered accounts generally have tax implications. ↩︎

News: QTrade launches free money promo

RobH2 Comments

What seems to be normal nowadays is to have online brokers write cheques to investors in an attempt to attract new money. I wrote about Wealthsimple’s latest offer yesterday, and now I see that QTrade is the latest broker to try to entice investors to move their money. I’ve been a QTrade client for many years (you can read my take on them here), but this year moved most of my holdings to Questrade1 (my take here).

Anyway, the maximum possible free money you can earn is $2000 with this latest QTrade promotion. All the details are captured here, and the fine print is found here.

I’ll save you the trouble, the details as I see them:

  • To be eligible, you can be a new or existing client, but you have to open a new account23 with QTrade before November 30, 2025 using the promo code QTRADE20254
  • Fund your account5 before the end of the year to be eligible for your free money
    • 5% matching on the first $15k (total possible: $750)
    • 1% matching on the next $125k (total possible: $1250)
    • No matching after that (i.e. the total reward is capped at $2000)
  • Keep your money there until December 31, 2026 and get paid in a lump sum in February 20276.
  • If you’re also a new client, you get free trades7 until the end of the year

Comparing Wealthsimple’s latest offer to QTrade’s offer might be fun. In the table below, I’m ignoring the margin account bonus offered by Wealthsimple and the impact of free trades offered by QTrade8.

If you move…Wealthsimple BonusQTrade BonusWinner
$15k$09$75010QTrade
$25k$250$850QTrade
$50k$500$1200QTrade
$100k$1000$1600QTrade
$150k$1500$200011QTrade
$200k$2000$2000Wealthsimple12
>$200k1% of amount, up to $20k$2000Wealthsimple

QTrade’s offer is the clear winner for amounts up to $200k, but Wealthsimple wins if you’ve got more loose change. One big difference is how fast you get your hands on the bonus money. Wealthsimple starts paying out 1/12 of your bonus 60 days after the money lands, whereas QTrade makes you wait a whole year (and then some) before giving you the money.

As a certified cheapskate, I’m always happy to take advantage of free money, and more and more providers13 seem to be taking this route in an effort to attract new customers. It’s a good time to be a DIY investor!

  1. To take advantage of THEIR free money offer, naturally ↩︎
  2. My interpretation of the Ts and Cs is that opening multiple accounts will NOT increase your ability to collect free money. The limit is $2000 per client, across all new accounts opened by that client ↩︎
  3. There’s no restrictions that I see on the type of account. QTrade provides all of the ones you might care about: TFSAs, RRSPs, RRIFs, RESPs, non-registered. They also support USD accounts. ↩︎
  4. Speaking as a current QTrade client, opening a new account takes only a minute or two. I would expect it take a little longer for a new client, but this step needn’t dissuade you. ↩︎
  5. Has to be “net new” money, so my thought of shifting from one account to another isn’t eligible. Darn. ↩︎
  6. Paying out bonuses month by month seems to be a more common way of doing this, but to each his own I guess. ↩︎
  7. Most of the ETFs I care about are included in QTrade’s “Free to Trade” list ↩︎
  8. And the time value of money. ↩︎
  9. Wealthsimple requires minimum $25k before paying out ↩︎
  10. 5% for the first 15k, 1% after that ↩︎
  11. QTrade’s bonus cap is $2k which kicks in at $140k ↩︎
  12. Because Wealthsimple pays out faster than QTrade does ↩︎
  13. WeBull and moomoo (not making those names up, promise), two new providers on the scene, also have promotions. ↩︎